Marketing
Working within the inTechnology Channel Alliance Partnet (i-CAP) Program provides you with a Marketing Resource to create effective marketing campaigns.
inTechnology can work with you from concept and design through to production and implementation on individual campaigns. We can develop and implement joint marketing activities from mailers and telemarketing through to promotional items and incentives.
inTechnology hold a current range of product brochures should you require them for a seminar or mailing. Should we not have your requirement in stock, we can easily source the required collateral for your event.
Direct Marketing
inTechnology understands that Direct Marketing is becoming a fundamental part of a reseller's armoury to generate new business. Using the right combination of techniques, Direct Marketing including mailers and telemarketing can prove its value in promoting data storage solutions to your end-user base.
Mailers
To be able to target your customers effectively inTechnology can develop targeted mailers that can be branded with your logo and contact details. The mailers could promote any issues you want to address to your end-user base including, Network Access Control (NAC), 802.1x Wired and Wireless Security, AAA/RADIUS and Patch Management, etc.
Telemarketing
The fine art of telemarketing is down to the right company who knows about the IT industry and the right script written by IT experts. inTechnology can source an agency that best suits your requirements for any level of telemarketing in a campaign.
Events and seminars
Running successful conferences and seminars can prove an invaluable way of not only keeping your customers aware of the latest technical advances in technology, but also of giving you an excellent opportunity to develop a one to one relationship with your customers.
inTechnology can ensure that our next seminar is a success and memorable event by:
- sourcing an interesting or unusual venue
- proposing a suitable programme and itinerary
- producing high impact direct mail/invitations
- telemarketing potential delegates
- handling all the logistics on the day
Incentives
The use of tactical incentive schemes can provide an excellent way of achieving your sales targets, whilst rewarding your customers with a substantial reward.
inTechnology can work with you to develop hard-hitting sales incentives designed to uplift sales and enhance the overall performance of the your sales and distribution channel. Each incentive solution would be but tailor-made and designed to meet your specific needs and objectives.
inTechnology can ensure that our next incentive is a success and memorable campaign by:
- Proposing a suitable mechanic
- Setting effective targets for your key customers
- Producing high impact communications
- Selecting desirable and aspirational rewards, from merchandise to incentive travel
- Handling all the reward fulfilment and administration
All the above marketing services are available for each of the inTechnology supported products and vendor groups. For further information contact: Mark Winter, Director - Sales & Marketing on +61 7 5657 5051 or at marketing@intechnology.com.au.
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