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inTechnology Distribution Signs Distribution agreement and Launches New Quuppa Partner Program

The QuuppaOne program will offer a variety of tools to assist partners looking to expand their location business

SYDNEY, NSW., May 18, 2021 – inTechnology Distribution, one of Asia Pacific’s leading Value Added Distributors, announced today a new distribution partnership with Quuppa, the creators of the most accurate and reliable Real-Time Location System (RTLS) platform in the world.

Quuppa was established in September 2012 by the team responsible for the invention of the High Accuracy Indoor Positioning (HAIP) at the Nokia Research Centre. Based on the discovery of the superiority of the Angle-of-Arrival method, the team developed the groundbreaking algorithms and conducted the extensive research & testing required to solidify the technology into a proven concept.

This partnership will also see inTechnology launch The QuuppaOne Partner Program to the APAC channel. Through the partner program inTechnology Distribution and Quuppa, will offer a variety of tools such as business planning, technical support, training, marketing, and even co-development, to support partners in scaling their business.

“We are very excited to be representing Quuppa launching their new QuuppaOne Partner Program to our channel partners across the Asia Pacific region”, said Mark Winter, Chief Executive Officer at inTechnology Distribution.

The market for indoor positioning solutions is expanding at an incredible pace but isn’t yet considered truly mainstream. According to a MarketsandMarkets report the global indoor location market will grow from USD 6.1 billion in 2020 to USD 17.0 billion by 2025 *

“We have seen a dramatic increase in the number Real Time Location Systems (RTLS) projects post-COVID and this has created some very lucrative opportunities for our channel partners looking to expand their business into the RTLS space”, said Mark.

“Our mission is to create a location-enabled and connected world by offering a positioning platform but it’s really our partners who make what we do matter. We believe that the QuuppaOne Partner Program helps us to better focus, engage and support our strategic partners.” says Quuppa CEO Kimmo Kalliola.

The Partner Ecosystem has been at the core of Quuppa’s existence and one of the key pillars in the company’s strategy since it was founded in 2012. Quuppa now has more than 200 partners globally who can leverage from the Partner Program. The partners are divided into various categories including Solution Partners, System Integrators, Tag Partners and Technology Partners and the program offering is customised for each partner type.

“Last year alone we signed more than 60 partner agreements, so it is essential to have a more structured way of managing the channel. I believe that in the next few years the Quuppa Partner Ecosystem will be a key driver in shifting the entire indoor positioning market from niche to mainstream.” said Quuppa CMO Thomas Hasselman.

“As one of the first ISV partners since 2013, Nesa and Quuppa have worked tirelessly with a common goal to provide the best “dot on the map experience” across multiple industries. Today, we are proud to be officially recognised as a Quuppa Premium Partner and offer true intelligence and business value through our location solutions to companies via Quuppa Partner Ecosystem around the world.” comments Neil Salem, Founder and CEO of Nesa Solutions

Quuppa works with its global partner network to provide real-time locating systems (RTLS) and indoor positioning systems (IPS) across a variety of industries, including manufacturing and logistics, retail and hospitality, healthcare, sports, law enforcement and security.

inTechnology will be offering pre/post-sales training along with Quuppa certification training to the channel and has the full range of product available for demonstration and deployment today.

About Quuppa

Quuppa is a leading technology provider for real-time locating systems (RTLS) and indoor positioning systems (IPS). The company was established in 2012 by a team of experienced engineers and scientists as a spin-off from Nokia Research Center and has since successfully commercialised its offering, creating a complete product platform: the Quuppa Intelligent Locating System™, a one-size-fits-all technology platform for location-based services and applications. Our platform offers companies a complete software suite of tools for planning, simulating and commissioning projects, that can be used as a solid and scalable foundation for building various location-based solutions. The open API makes it fast and easy to take the platform into use. To date, the Quuppa Ecosystem has more than 200 partners around the world who use Quuppa’s open, versatile and reliable positioning platform to deliver accurate, real-time and cost-effective location solutions to companies in a range of industries, including manufacturing and logistics, retail, healthcare, sports, law enforcement and security.

About inTechnology Distribution

inTechnology is a leading value-added IT distributor driving technologies into the Asia Pacific IT channel. inTechnology does the due-diligence selecting the best technologies from around the globe to offer its business partners and their customer's differentiation and business opportunities. As a true value add distributor inTechnology offers a full portfolio of business and professional services to help drive business through the channel.


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